It is always fun seeing a company have fun with data. I like the way they've mixed fun data with serious and given a good nod to their company culture. A great company with great products that I personally love! If you need glasses, don't want to spend a ton (but still want to look fashionable) I suggest taking a look. You'll do some good at the same time! ps. I love that they've emphasized that they are totally "Macs".